Geo-targeted advertising is the fastest growing type of advertising online for small business owners today. The Cities News Network makes it possible to easily reach local markets online through the Local Search engine prominently featured within every City News Network web site.

In only a few years search engine marketing has captured a significant share of the online advertising market. Competition for key word phrases has escalated to as much as sixty dollars a click. This marketing strategy works well for large corporations with multi-million dollar ad budgets advertising to global markets, but what can small brick and mortar business do to harness the power of the Internet locally?

The Cities News Network reaches out to local online markets with relevant news, weather and sports across a network of cities portals optimized with essential links for everyday reference needs. Small business owners can target local markets and use competitive keyword phrases within a search engine marketing strategy at an affordable cost.

Research has demonstrated that links to other sites from users favorite sites act as an endorsement of that site. This means a link from my site to yours, tacitly implies that I endorse your site. Advertisers within the Cities News Network have the opportunity to be Sponsored Links within the Quick Links pages of local resources. These links from local advertisers are displayed adjacent to recognized brands for immediate credibility within their industry.

Since news is one of the most frequently sought after contents online, new surfers find the Cities News Network everyday. And since the Cities Sites are loaded with relevant useful local resources, they return again and again to their favorite local portals. Return visitors increase the local advertiser’s branding at no additional cost.

As the Internet continues to grow as the advertising media of choice for its reach and diversity, City News Network is poised to capture the local markets coveted by small business owners.